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Impulsima core philosophy


Our Story & Mission

Many companies build great products, services, or solutions, but when it comes to expanding, they usually improvise, waste time and money, then ultimately lose momentum.

Here’s the deal - we focus on these problems and find a way to fix them.

Poorly established, or even a complete lack of sales processes and teams, often burden CEO’s and Founders the most. This is usually followed by their inability or reluctance to attract new and quality staff, indecisiveness or denial when making decisions, which leads to overall company inertia and feelings of hopelessness when looking towards the future.

Through a holistic approach with the aim of creating a unique solution for establishing organisational and sales processes within the company, we establish much-needed processes that precede landing big enterprise deals and successful international business scaling.

Great companies should succeed globally, rather than stay invisible because they lack essential business development know-how.

Predictable Growth, Built to Last

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Our Process

We close the gap between strategic clarity and real-world execution through a two-part process:

/ Part 1

Building the foundations for international growth

We start by understanding your business model and market fit, setting the right structures and processes that make international scaling possible.

01  / Diagnosing Readiness
We use our proprietary International Sales Scorecard to assess if your company is truly ready to go abroad, because many companies think they are, but they aren't, so it’s better to know upfront.

02 / Designing GTM, KPIs, & OKR
We design a practical go-to-market system by defining target segments, messaging, channels, and early campaigns, while aligning clear KPIs and OKRs to track performance and guide execution from day one.
/ Part 2

Turning strategy into measurable results

With systems in place, we guide execution, drive commercial focus, measure the impact, and ensure sustainable long-term growth.

03  / Building a commercial infrastructure

Essential processes need to be set up in order to get a functioning sales engine. These include managing specialised tools, setting up the team structures, establishing playbooks, and following processes for consistent execution.

You will get a fully personalised international GTM operations function that anyone in your organization can turn on and get going.
04 / Navigating and partaking in the first deals
We don’t take over. We work side-by-side on outreach, demos, and deal flow, advising you and steering the deals without interfering. Still, you can always lean on us for support and execution.
05 / Transferring and scaling
We ensure your company owns the system and can continue scaling long after we're gone.
Are we a good fit?
03  / Building a commercial infrastructure


If we can’t help your business grow, we will not venture into the unknown. On that note, we know why most of our clients fall under the same categories:

  • founder- led companies
  • companies entering new international markets
  • companies with €1m+ annual revenue
  • companies with no or small sales or marketing teams
  • companies whose teams need more structure.

If this resonates well with you, there’s a high probability we can scale your growth.

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Impulsima team
Co-founder
Nikola Tavić
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Co-founder
Ivan Vukičević
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Business Development Associate
Helga Pavić Jambrešić
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Business Development Associate
Dominik Zovko
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Ready to scale?